The RTX 4070 Ti is built on Nvidia's new Lovelace GPU architecture, which features a significantly smaller TSMC process than the last-gen Nvidia Ampere architecture.
Still, there's no getting around the fact that this is the cheapest next-gen card we're going to have for a while, so the RTX 4070 Ti is going to score some major points here by default. That makes the RTX 4070 Ti $200, £270, and AU$510 more expensive than the card it is technically replacing, so we can't go praising Nvidia too for relaunching the RTX 4080 12GB (originally slated for an $899 / £849 / AU$1,659 launch price) at a somewhat lower price point.Īnd, of course, prices for other third-party cards may end up being substantially higher, especially for OC versions that squeeze a few hundred MHz more out of the GPU's clock speeds or special edition cards with premium design or water cooling. That said, this is also much more expensive than the Nvidia GeForce RTX 3070 Ti, which had a launch MSRP of $599 / £529 / AU$959. The RTX 4070 Ti, with an MSRP of $799 / £799 / AU$1,469, is $100 / £100 cheaper than the RX 7900 XT (though it is actually AU$60 more expensive in Australia), and even though there is no Nvidia Founders Edition card guaranteed to sell at MSRP, even some third-party cards can be found very close to or even matching Nvidia's MSRP. The Nvidia RTX 4070 Ti, available now in the US, UK, and Australia, comes in at the lowest MSRP of any of the next-gen cards to hit the market in recent months, and it's good to see that Nvidia took a lot of the criticism about price inflation directed toward it after the Lovelace announcement to heart. Some third-party cards can even be bought at MSRP.RTX 4070 Ti MSRP is the lowest of all the latest next-gen graphics cards.
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